Plastic Cap Charity

October 28, 2011 By: erik Category: Marketing, Media, Politics, Skepticism, Spain

Bottle Cap RecyclingSeveral months ago, I was informed that we were to stop recycling plastic bottle caps of all kinds in our household because my mother-in-law was collecting them to give to a charity to help a sick boy. Immediately, I was skeptical and full of questions. I feel unsettled when I hear of a scheme like this and I can’t understand the motivations of all the parties involved. When beer or soda companies offer to support a local sports team if residents collect bottle caps of their products, that’s one thing; that makes sense to me. But this indiscriminate collecting? What could possibly be the motivation?
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